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Content Manager in Houston, TX at Genesys Talent LLC

Date Posted: 2/25/2019

Job Snapshot

  • Employee Type:
  • Location:
    Houston, TX
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:

Job Description

We have an immediate need for a talented Content Manager in Houston, TX to play the lead role in the creation and execution of a comprehensive digital content strategy. A successful candidate will have experience in working within the confines of various CMS platforms, and is creative and collaborative while have the ability to play a key role in defining, building, launching and delivering an exceptional online product that delights our customers using Agile/SCRUM methodologies.  A Bachelor's degree is required along with 5+ years in digital content development working on large projects.  This is a 12+ month contract position located in downtown Houston, TX, and is paying $60-$70/hour depending on experience.  

  • To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Other minor duties may be assigned.
  • Work in a collaborative and highly motivated environment to ensure alignment and growth
  • Oversee the content presented on the web, responsible for creating, editing, posting, updating, and occasionally cleaning up outdated content - keeping information displayed on the site fresh, informative and appealing to our customers
  • Deliver exceptional and personalized digital experiences tailored to the needs of our customer segments through relevant content creation and deployment on our web properties
  • Apply technical, editorial, and creative storytelling expertise throughout all stages of content creation aligning with brand messaging and direction
  • Identify new content opportunities, explore ways to repurpose existing content throughout the site, monitor website traffic, respond to website feedback and implement changes to the site’s layout and content based on website analytics and usability testing
  • Align with strategic agency to ensure content strategy supports the overarching SEO and digital acquisition strategy, considering the customer journey from acquisition to retention
  • Design content for both web and mobile, understanding audience needs based on persona and location

Supervisory Responsibilities
  • Management of agency partners and vendors

  • Bachelor’s Degree in Marketing, Journalism, Communications, Public Relations or related field
  • 5+ years’ experience in digital content development, either in a creative agency or client side
  • Experience and knowledge of digital content best practices across various platforms and media
  • Excellent grammar, writing, copy-editing and communication skills, including the ability to adapt writing style to appeal to different audiences and adhere to established brand voices
  • Familiarity with SEO and analytics reporting tools to aid in content strategy and creation
  • Basic HTML coding ability and understanding of WordPress and other content management system (CMS) platforms
  • Strong project management skills

Other Knowledge/Abilities Required
  • Customer know-how: Strong understanding of company’s diverse customer segments, or an ability to derive a fact-based perspective using primary and secondary research to gather insights into customers’ needs, wants and pain points
  • Operations / business / financial knowledge: Strong understanding of company’s operations and service capabilities, or an ability to become a quick study, that translates this knowledge into practical and impactful features that add value to our customers without contributing to inefficiency for the business.
  • Digital / web experience: Track record of designing and deploying digital/web experiences is preferred, but not required. The successful candidate will have access to internal and external digital expertise as appropriate, and will need to draw on such expertise to be successful
  • Impact-orientation: Strong focus on thoughtful maximization of value creation and capture, with a nose of *following the money- but recognizing that to capture value we must also deliver value to our customers.
  • ‘Can do’ & ‘imagine if’ mindset: A proactive, can-do mindset that enables independent definition and pursuit of opportunity, combined with a creative ‘what if’ persona that pushes the candidate to think out-of-the-box and venture into unproven territory
  • Bold leadership: Known to be a driver of change and taking action that sometimes defies convention or runs counter to the *path of least resistance-
  • Collaboration: Ability to partner with stakeholders in general management, CE, Sales, Pricing, Operations, Technology, Finance, Legal, HR and other functions for the success of the Company, focusing on the greater good of the Company, its employees and customers
  • Communication: Strong oral and written communication skills, with a proven ability to synthesize and tailor complex material into simple and easily digestible content by experts and non-experts alike, including Corporate and Area stakeholders, and potentially the company’s Board of Directors and company’s investors. The successful candidate will have a track record of proactively speaking up and constructive dissent, where a contrarian opinion is held
  • Influencing: Ability to build rapport, authentic and meaningful relationships, and comfortably influencing all levels of the organization, from the SLT to Corporate VPs and AVPs, to the front line (key to *selling- ideas and initiatives)
  • Dispute resolution: Ability to combine all qualities above to resolve most day-to-day disputes independently and without more senior executive support
  • Value-added innovation track record: Established track record of identifying, developing and implementing Client solutions with clear impact. This includes taking calculated risks and being prone to experimenting with new concepts
  • Fact and data-driven approach: Track record of relying on facts and data to drive action, as opposed to over-relying on instinct, gut feel, experience or opinion. The successful candidate will have a track record of frequently using data, absent of sampling bias, to overcome confirmation bias thereby ensuring the right decision is ultimately made even where counter-intuitive
  • Credibility: The successful candidate will be credible, or have potential to create credibility quickly, with the current Corporate and Area management teams, and therefore deemed capable of driving impact

Work Environment
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.
  • This position is based at the company’s Houston Corporate office with potential travel to complete the goals